Man, I gotta lay it on the line.
I was cruising through Google to see where my company popped up and I found something that outraged me to no end. Sure, I'm on the first page for my SEO Firm but thats not whats bugging me. There are a lot of "fly by the night" SEO firms that sprung up out of the woodwork like cockroaches. I have no idea where these firms come from....
Well, hold that thought, I may have some idea....
Let me show you how you can be a REAL SEO FIRM TOO.....
http://www.dreamweavertemplates.com/
Plunk down 60 bucks and get a template and PRESTO! You're an instant SEO firm. Forget certification, forget battle scars, forget time in the field, hell you don't even need to have stepped into a real advertising marketing firm... You're nothing but a scam artist.. ya dig?
And that is precisely what is happening. The other thing about this type of company is that anyone can approach the game this way with no experience. Get a PPC account and all of a sudden you can get a piece of the market share.
For a while anyways....
But can you do this?
http://1seomichigan.com/seo_michigan.html
You see, after my recent trip to New York City I learned something. I found out from top sources that I am in a league of my own. I was the only one on the scene who was knocking out 8 out of the TOP TEN searches in just about every category I got my mitts on. And the kicker was that I was doing this legitimately. Sure, I got a lot of criticism and even a little hate mail. But who cares. I'm a success. I'll take some slander.
Thats what happens when you get to the top.
And getting there takes a lot of hard work. So when I see these firms pop up with no credibility, proof, or clout or credentials I shake my head in disbelief.
When did this become, "THE IN" thing to do? I never knew being a SEO techno geek was so popular. There is only one difference with all this hypey nonsense.
I make this look good.
Posted by Ted Cantu on Oct. 11, 2007 at 9:54 PM
Showing posts with label google. Show all posts
Showing posts with label google. Show all posts
Thursday, October 11, 2007
Friday, September 14, 2007
Can SEO Really Help WIth Realtors?
"What Kind Of Realtor Business Do You Have -- Superstar Status - Or Expensive Hobby?"
I have spent the last week with real estate professionals to see what makes them tick. What I found out was that many of them are doing the same old predictable things. Some of them are better than others of course and some are able to create phenomenal results.
With all the latest tools with YouTube.com, MeFeedia, RSS, Podomatic and so many others its amazing to think what this can do for your real estate business. Yet, with all this innovation it is easy to slip into a state of procrastination. While you're shuffling your feet you are missing out on the great opportunities that are available today.
The problem is that many of us do not know where to start.
So while Ipods and Iphones grab all the media attention in the Business section of the New York Times the rest of us are wondering on how to use these tools.
Whats The Problem With Current Real Estate Sites?
Paying for Pay Per Click and Sponsored listings can be very expensive. One of my coaching clients, Brian Teets complained to me that he recently just threw $500 bucks down the drain with very ineffective PPC. Once the money runs out your sites lose their ranking literally overnight. The other problems that stem from this are too many competitors.
* Pay Per Click Is Expensive
* Too Many Competitors In Your Area
* Real Estate Pre-Made Sites Are Not Search Engine Friendly
* Web Sites Cannot Interact With Other Forms of Online Media
The list goes on......
From a search engine optimization standpoint there really isn't much we can do for assembly line type sites. These are sites that are pre-fabricated from the big guys like REMAX, Century 21 etc. There are key elements that need to go into your web pages if you want to appear at the top of the search engines......
If your site does not contain these elements you can expect poor results. This is going to be a problem down the line. You are just another ant on the hill. There is nothing that is going to make you stand out among your competitors. Worse, you have no way to GEO TARGET your area and showcase your listings for your territory.
When you look at it this way having a web site is pretty much useless.....
But we figured out a way that you can win in this game.....
Details are coming soon....
Cantu posted this on Sept 14 2007 at 12:25 am
Wednesday, May 16, 2007
Link Buying Catastrophes And Other Acts of Bravery
".... Like Doing The Texas Two Step In A Mine Field.... (Oh So I Hear...)
BRING ON THE "EXPERTS"
Its always refreshing to see the dawning of a new age. Internet marketing is on a new plateau and smart companies have latched onto it. But along this winning curve comes a sinister shadow lurking in the background.
In a recent bid for new projects The University of Michigan reared its ugly head and butted into a few of my business deals. Apparently these guys have self nominated themselves as "experts" in the field of Search Engine Marketing... and that alone is laughable.
Even stranger yet as I drove by their media department on State street last week I noticed the entire building was in a state of rubble. The U of M have sided with the State of Michigan and they are deciding whats in YOUR best interest when it comes to online marketing.
These guys may have good intentions but its downright frightening when you bring on these technocrats into the picture. The "scene" is doomed from the start when you have individuals who self nominate themselves as experts in the field. Its the consumer who ends up getting screwed, even if they agree to pay half of the bill.
The criteria they base their knowledge on is very limited. They simply have no concept of what it takes to make a page rank properly. There is a kick back system in place that is not too well known but its crap business
Your state.... Illinois could be next.
MORONS COME IN ALL SHAPES AND SIZES
You don't have to wait for the State to come and stomp your company into the dust. Your enemies in the big city come in many different shapes and sizes. In most common cases they come in the form of Advertising Agencies.
A recent post on Craigslist got my attention. This large advertising agency has declared themselves the new "Bad Boys" of Search Engine Marketing. Only one little problem. These guys were awarded a large amount of money to start up a department and have no idea what they were doing. I was exchanging emails for a while with the "CEO" of this new partner and startup.
It didn't take me too long to figure out this guy had no idea what he was getting himself into. The questions I will post below should wake you up and startle you a bit.
** "What exactly is a blog ??"
** "Are site maps really necessary??"
** "How do I get our sites into the right directories??"
Good lord. And this guy was trying to dangle a golden carrot of only a thousand bucks a week to hold his hand through this SEO Process. Yes I know after four months I will be "fired" because thats how these heathens operate.
Word to the wise -- "You're going to need a BIGGER carrot".
By the way, these groups and so many others I talk to say that buying links is A-OKAY. But before you take their "advice" and get yourself banned and blacklisted. I want to take this to the REAL expert.....
Check this out....
Matt Cutts, (Google Kingpin) on Link Buying
http://www.seobook.com/archives/002232.shtml#start_comments
Don't be a sucker.
Posted by Ted Cantu, on May 16, 2007 at 8:45 am and can be found at http://www.1seomichigan.com
BRING ON THE "EXPERTS"
Its always refreshing to see the dawning of a new age. Internet marketing is on a new plateau and smart companies have latched onto it. But along this winning curve comes a sinister shadow lurking in the background.
In a recent bid for new projects The University of Michigan reared its ugly head and butted into a few of my business deals. Apparently these guys have self nominated themselves as "experts" in the field of Search Engine Marketing... and that alone is laughable.
Even stranger yet as I drove by their media department on State street last week I noticed the entire building was in a state of rubble. The U of M have sided with the State of Michigan and they are deciding whats in YOUR best interest when it comes to online marketing.
These guys may have good intentions but its downright frightening when you bring on these technocrats into the picture. The "scene" is doomed from the start when you have individuals who self nominate themselves as experts in the field. Its the consumer who ends up getting screwed, even if they agree to pay half of the bill.
The criteria they base their knowledge on is very limited. They simply have no concept of what it takes to make a page rank properly. There is a kick back system in place that is not too well known but its crap business
Your state.... Illinois could be next.
MORONS COME IN ALL SHAPES AND SIZES
You don't have to wait for the State to come and stomp your company into the dust. Your enemies in the big city come in many different shapes and sizes. In most common cases they come in the form of Advertising Agencies.
A recent post on Craigslist got my attention. This large advertising agency has declared themselves the new "Bad Boys" of Search Engine Marketing. Only one little problem. These guys were awarded a large amount of money to start up a department and have no idea what they were doing. I was exchanging emails for a while with the "CEO" of this new partner and startup.
It didn't take me too long to figure out this guy had no idea what he was getting himself into. The questions I will post below should wake you up and startle you a bit.
** "What exactly is a blog ??"
** "Are site maps really necessary??"
** "How do I get our sites into the right directories??"
Good lord. And this guy was trying to dangle a golden carrot of only a thousand bucks a week to hold his hand through this SEO Process. Yes I know after four months I will be "fired" because thats how these heathens operate.
Word to the wise -- "You're going to need a BIGGER carrot".
By the way, these groups and so many others I talk to say that buying links is A-OKAY. But before you take their "advice" and get yourself banned and blacklisted. I want to take this to the REAL expert.....
Check this out....
Matt Cutts, (Google Kingpin) on Link Buying
http://www.seobook.com/archives/002232.shtml#start_comments
Don't be a sucker.
Posted by Ted Cantu, on May 16, 2007 at 8:45 am and can be found at http://www.1seomichigan.com
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